Title: Apache Trademark Policy Overview
Notice:    Licensed to the Apache Software Foundation (ASF) under one
           or more contributor license agreements.  See the NOTICE file
           distributed with this work for additional information
           regarding copyright ownership.  The ASF licenses this file
           to you under the Apache License, Version 2.0 (the
           "License"); you may not use this file except in compliance
           with the License.  You may obtain a copy of the License at
           .
             http://www.apache.org/licenses/LICENSE-2.0
           .
           Unless required by applicable law or agreed to in writing,
           software distributed under the License is distributed on an
           "AS IS" BASIS, WITHOUT WARRANTIES OR CONDITIONS OF ANY
           KIND, either express or implied.  See the License for the
           specific language governing permissions and limitations
           under the License.

This document provides a high-level overview of the required policies
for trademark use by both *outside parties*, and by *Apache PMCs*.  Items
marked MUST are required; items marked SHOULD or MAY are best practices
or guidelines for usage.  A [site map of trademark resources][resources] is available, 
and you can [contact us][contact] with questions.

**Contents**

[TOC]

# Policies For Outside Parties# {#outside}

- If you are acting on behalf of any entity except the ASF or an 
Apache project, the [formal trademark policy][policy] defines the
allowable uses of Apache trademarks, which include all Apache 
project names and logos, along with our APACHE® house mark and 
the stylized feather logo.

- You may request permission to use Apache trademarks in conjunction with
[conferences or events][events], or in [domain names][domains], but
you must first follow our detailed policies.

- Please see the [Apache Product Name Usage Guide][guide] for a 
detailed description of how to refer to Apache product names in your work. 

- Our [FAQ][faq] provides many common answers to "Can I do *this* with an Apache trademark?".

# Policies For Apache Projects# {#pmcs}

Apache projects may define their own brand - name, logo, style - and
promote it in their own way.  To ensure the ASF's ability to defend
our project trademarks, there are a few MUST requirements for how
projects display their websites and how they deal with reported
misuses of their trademarks.  There are also a number of SHOULD best practices that
PMCs may find useful as well.

## Apache Project Names ## {#name}

- Must be [named "Apache *Project*"](//www.apache.org/foundation/marks/pmcs#websites).
- New software product names must use the [Name Search process][naming]
(primarily to ensure they do not conflict with existing trademarks).
- PMCs should consider [requesting registration][register] of their project name.

## Apache Project Logos ## {#logo}

- May [include a version of the Apache feather](//www.apache.org/foundation/marks/pmcs#graphics).

## Apache Project Websites ## {#website}

- Must host the [primary development website at *projectname*.apache.org](//www.apache.org/foundation/marks/pmcs#websites).
- Must have a few defined [links back to the ASF](//www.apache.org/foundation/marks/pmcs#navigation) in their navigation structure.
- Must use the [appropriate ™ or ® symbol](//www.apache.org/foundation/marks/pmcs#attributions)
to legally note their name is a trademark, and provide an attribution on the homepage.
- Should use appropriate [names for social media accounts][socialmedia].
- Should link to other [corporations' websites appropriately][linking].

## Apache Project Governance ## {#governance}

- PMCs must [govern their projects independently][independent] for the benefit of the 
whole project community, and not favoring any outside organizations.

## Apache PMCs and Outside Parties ## {#requests}

- PMCs must [evaluate and address misuses][reporting] of their own trademarks
that are reported to them.
- PMCs should respond to [event][events] and [domain][domains] name requests
by outside parties - if not, they must ask trademarks@ to handle those requests.
- PMCs may [always ask for assistance][contact] on trademarks@.


# Important Note # {#notes}

**Nothing in this ASF policy statement shall be interpreted to allow any
third party to claim any association with the Apache Software Foundation or
any of its projects or to imply any approval or support by the ASF for any
third party products or services.**

[policy]: //www.apache.org/foundation/marks/
[pmcs]: //www.apache.org/foundation/marks/pmcs
[reporting]: //www.apache.org/foundation/marks/reporting
[resources]: //www.apache.org/foundation/marks/resources
[socialmedia]: //www.apache.org/foundation/marks/socialmedia
[events]: //www.apache.org/foundation/marks/events
[domains]: //www.apache.org/foundation/marks/domains
[naming]: //www.apache.org/foundation/marks/naming
[register]: //www.apache.org/foundation/marks/register#register
[linking]: //www.apache.org/foundation/marks/linking
[brandguide]: //www.apache.org/foundation/marks/guide
[contact]: //www.apache.org/foundation/marks/contact#pmc
[guide]: //www.apache.org/foundation/marks/guide
[faq]: //www.apache.org/foundation/marks/faq